The Power of Word Of Mouth Recommendations

Word of Mouth Recommendations.png

WORD OF MOUTH RECOMMENDATIONS

WORD OF MOUTH RECOMMENDATIONS

// WORD OF MOUTH RECOMMENDATIONS // They are one of the most powerful reasons as to why a person might buy a product or service from you πŸ“’ πŸ‘­ (92% cite them as the leading reason!)
.
For example, I posted in my stories a couple of times about a friend of mine's yoga retreat...and as a result a different friend of mine booked on! Having never met my friend or even been to her yoga classes 🀯✈🧳
Another example: an ex colleague shared a recommendation about my masterclass to her network...and one of her pals then booked a spot immediately without knowing anything about me or The Digital Yogi 🀯
.
The trust is so strong between friends that if they recommend something (genuinely, and not paid) then it's likely to be very persuasive!
.
How can you make use of this information for your own business?
✌🏻 Ask your current client base / students / customers to spread the word for you / give you a shout out on social media

✌🏻 Ask influential mates too *who speak to your target audience* (I'm sure they support you but haven't thought to support you in this way)

✌🏻 Make it easy for them - blind tag them in your promo posts in the hope that they share

✌🏻 Get testimonials from your happy clients / customers (video preferably)
.
Really utilise that rich and valuable network of influential people you already have available to you.
.
What stops us from doing this? Well, it's the fear of asking and putting ourselves out there. Plus the cringe factor of having others say nice things about us. But...FEEL THE FEAR AND DO IT ANYWAY. What's the worst that can happen...some people you ask just don’t do it? Oh well πŸ€·πŸΌβ€β™€οΈ Guaranteed there will be a fair few who will without hesitation.
.
And it works both ways - if you have a mate doing great things, tell people about it (without the expectation of getting anything back in return) πŸ’•πŸ’•
.
Make a list now of people who would be happy to recommend you or your class/workshop/event/retreat and reach out to them! Let me know how you get on.

// Charlotte - The Digital Yogi // xx

Charlotte Reynolds